The Bachelor of Business Administration (BBA) with Internship in Marketing Management is a specialised undergraduate degree designed to provide students with a strong foundation in branding, digital sales, and market research along with real-world work experience.
The Bachelor of Business Administration (BBA) with Internship in Marketing Management is a specialised undergraduate degree designed to provide students with a strong foundation in branding, digital sales, and market research along with real-world work experience.
Students with any higher secondary education (10+2) from UGC-recognised institutions with a pattern (10+2) and those appearing for their final examination (subject to passing) are eligible to apply.
100% internship with virtual classes.
Meticulously designed curriculum across six semesters to make you industry-ready.
| Business English- I |
| Principles of Management and Organizational Behaviour |
| Business Statistics |
| Marketing Management |
| Information Technology for Business |
| Business Economics |
| Business English- II |
| Business Accounting |
| International Trade |
| Human Resource Management |
| Foreign Exchange Markets |
| Business Law |
| Interpersonal Communication |
| Financial Management |
| Logistics Management |
| Multimodal Transportation |
| Retail Management |
| Digital and Social Media Marketing |
| Professional Communication |
| Supply Chain Management |
| Sales and Distribution Management |
| Industrial Marketing |
| Introduction to Shipping Business |
| Enterprise Resource Planning |
| Warehouse and Inventory Management |
| Export and Import Trade |
| Research Methods |
| Strategic Business Leadership |
| Learning and Development |
| Management Information System |
| Entrepreneurship Management |
| Corporate Governance |
| Ethics and values |
| Major Project |
| BBA with Internship (Marketing Management) | SEM I | SEM II | SEM III | SEM IV | SEM V | SEM VI |
|---|---|---|---|---|---|---|
| Course Fee | ₹9,000 | ₹9,000 | ₹9,000 | ₹9,000 | ₹9,000 | ₹9,000 |
| Exam Fee | ₹3,000 | ₹3,000 | ₹3,000 | ₹3,000 | ₹3,000 | ₹3,000 |
| Apprenticeship Fee | ₹7,500 | - | ₹7,500 | - | ₹7,500 | - |
| Total | ₹19,500 | ₹12,000 | ₹19,500 | ₹12,000 | ₹19,500 | ₹12,000 |
Explore a wide range of career paths after your BBA with Internship in Marketing Management
Drive promotional campaigns and integrated marketing activities.
Manage client relationships and consistently drive revenue growth.
Develop and maintain brand identity and product positioning.
Get answers to common questions about our internship degree programs
Applicants must hold an higher secondary education (10+2) from a UGC-recognised institution in a 10+2+3 or 10+2+4 pattern. Final-year students awaiting results may also apply.
This program requires full-time participation, as it combines internship learning with mandatory internship work experience. However, if you are a working professional, you may opt for an BBA based on work experience through the internship BBA option.
The internship provides real-world exposure, builds professional networks, enhances your CV, and prepares you for a smooth transition into full-time roles after graduation. In some cases, students may also receive financial support through an BBA with a stipend arrangement.
Yes, it carries the same academic recognition as other BBA programs offered by the institution, with the added advantage of internship-based learning similar to an BBA apprenticeship model.
Graduates from work-integrated BBA programs can pursue roles such as logistics managers, supply chain analysts, shipping operations executives, port managers, and other leadership positions in maritime and logistics organisations.
Yes, the internship BBA degree is considered equivalent to an on-campus BBA program. A notification issued by the University Grants Commission (UGC) is available on the university's website under the Mandatory Disclosure tab.
Yes, the program is designed to match the pace of working students and help them complete the course on time.
A career in the shipping and logistics sector can lead to roles like Logistics Coordinator, Supply Chain Analyst, Shipping Manager, Port Operations Executive, or Freight Forwarder, across the global trade and transportation industries.